Consider The Pekoe Group the Special Forces of theatrical marketing and advertising. We are a tight-knit group of nimble, goal-driven marketers competent in both the tried-and-true and the newest advertising tactics out there. We discover audiences and create strategic campaigns that we deliver across all platforms including everything from design to media placement to social media to grassroots marketing. We believe in collaborative storytelling and the power of art, people, and innovation. Our values of honesty, humor, learning and communication allow us to engage each project fully with an open heart and relevant, focused strategy.
We have spearheaded the advertising and marketing campaigns for theatrical sensations such as Natasha, Pierre and The Great Comet of 1812, Nothing to Hide, Murder for Two, Peter and the Starcatcher, Forbidden Broadway, Rock Of Ages, Freud’s Last Session, Emotional Creature, and Puppetry of the Penis; as well as theater companies like The New Group, The Mint Theater Company, and TACT; and cultural institutions including Brooklyn Botanic Garden and Ripley’s Believe It or Not! Time Square. Our design work includes clients like the Lincoln Center Theater Young Angels, The Eugene O’Neill Center, The League of Professional Theatre Women, and Guy Fieri’s American Kitchen and Bar.